'We regret this situation and are looking into how it could have happened, ' the spokesperson added. It should also be noted that despite its clearly insensitive sign placement, the store is not "selling its guns to schoolchildren".
The photo appears to have been taken in Evansville, Indiana by a customer who swiftly posted it on the Internet, according to The Washington Post.
May said she was in Evansville on an early morning shopping trip Wednesday with her husband when they walked by the sporting goods section, where May spotted the display she called "disgusting". The company said Wednesday it was working to identify which of its stores put up the exhibit.
"People don't seem to honestly care", she said.
May said that she made her concerns known to store employees but was unable to find a manager.
Walmart's Twitter account replied to dozens of angry comments about the photo. A banner reading "WE WILL NEVER FORGET" topped over the display. Which store location was this? Walmart spokesman Charles Crowson later clarified that that was a mistake, and that officials were still trying to figure out where the photo was taken, if the sign was removed - and if it even existed in the first place. Thanks again for alerting us to this.
The display is another marketing-related mishap for the megachain. The third party item's color was listed as "n- brown".
Walmart says mischief was the cause of an eyebrow-raising store display that popped up inside one of its locations this week.