To make sure the new version of Stories reaches as many potential users as possible, it will be available to Groups, Events and Pages. Someone in the company must have realized that, because it's making things just a bit less puzzling by merging Facebook Stories and Messenger Day. Starting today, users of Facebook Groups and Events will be able to contribute to a Story visible to the rest of the members and moderated by the admins. How many people are now using Facebook Stories and the cross-posting feature isn't clear; it is clear, though, that many Facebook users aren't interested in Stories given how infrequently they show up (brands aside).
Capitalising on the shortfalls of Snapchat Stories, Facebook aims to enable greater interaction across the app, thereby creating sharing opportunities for its users form different demographics and encourage original content sharing, rather than generic link sharing. "Any photos or videos you add to your Stories will appear on both Facebook and Messenger, and will be shared with the same audience across both".
Previously, disappearing posts on Messenger Day and Facebook Stories existed separately.
They'll be able to post while inside Events and Groups, or get the option to share there on the Facebook Stories share sheet.
In order to get a better sense of these changes, I spoke with Facebook Project Manager Connor Hayes and Messenger Project Manager Paulina Bozek, who walked me through what we can all expect when the new experience rolls out on November 13.
The latest update comes along with a host of other additions to the platform. Well, put quite simply: Stories are now a tool that can be used to share personal experiences with groups, events, or pages - and they allow friends, family, or individuals with similar interests to collaborate on a communal snapshot of what an event or day in the life looked like not just to one person but to many.