UK Sport has set a target of at least five medals from the team heading to Pyeongchang in South Korea for the Games, which begin on February 9.
Britain won four medals at the 2014 Winter Olympics, equalling the 1924 haul from Chamonix, but the Sochi haul could rise following the Russian doping scandal.
With a month to go until the Games in South Korea, and several competitors yet to be selected, UK Sport is predicting a possible range of between four and 10 medals based on performances.
While the top end of that range...
It follows the investing of more than £32 million (£43.2 million/€36.2 million) of National Lottery funding across eight winter sports over the last four years.
"We know that our goals for any Games are always ambitious". It is high risk, it has high reward, it has high stakes in a very competitive arena.
The jackets have an American flag patch and Team USA patch on them.
Yarnold is among Britain's strongest hopes in Pyeongchang, along with speed skating triple world champion Elise Christie, skiers James Woods and Izzy Atkin, and the men's and women's curling teams. James Woods and Izzy Atkin won world championships medals previous year while snowboarders Katie Ormerod and Katie Summerhayes, along with slalom skier Dave Ryding and the cross-country skier Andrew Musgrave, have had great starts to their seasons.
There are also multiple medal opportunities across park and pipe and alpine.
Serving as an Olympic honorary ambassador, the K-pop star's first release of 2018 is a propulsive cheer track that blends pop-rock and tropical house elements to incite fervor for Pyeongchang 2018.
North Korean officials have confirmed that the offer was made, per The Independent, but a resolution has not yet been reached.