Android Wear fans may be disappointed to learn the company is planning to rebrand its wearable platform in the coming months, but it's not necessarily a sign the company is giving up on smartwatches. Until then what do you guys think of "Wear OS" for branding? An arbitrary renaming of a tech product is usually one of the first signs of a lack of faith in a concept.
Google may be gearing up to rebrand its Android Wear smartwatch operating system. Apparently, the name change has been reported in version 12.4 of the app, which is part of the new Android P Developer Preview. Whatever the reason for the apparent stagnation in the Android Wear ecosystem, it appears that Google is looking to shake things up-starting with a rebranding of the OS to 'Wear OS'.
It also looks from the new logo like there will be a keen steer toward Google Assistant as the centerpiece feature. In the case of Android Wear, you'll be notified that there's a watch nearby that can be paired with your phone. A notification displayed by the app directly referenced "Wear OS" and displayed a new logo for the platform.
Recently, Google has after a long time, at least in the fast era of technology, officially made their Len available to non-Google or Android phones that have Google Photos installed. Its contactless payment service has been rebranded as Google Pay, rather than Android Pay.
First spotted by Redditor /u/H3x0n on the /r/AndroidWear subreddit, the latest Google Play Services beta update is showing a new logo and name when attempting to set up an Android Wear smartwatch.