The Chinese brand, whose overseas sales are more than double those in its domestic market, is seeking to gain recognition among Silicon Valley "techies" for producing "one of the best phones available in the market", said OnePlus founder Pete Lau in an interview with the South China Morning Post last month. Notably, the new development emerges weeks after the company announced that in the first ten minutes of the OnePlus 6 sale in India, it managed to garner sales worth Rs. 100 crores. They'll also be giving away a OnePlus 6 during the offer season.
So many other companies would kill for profits such as these but then if they did they would be paying attention to what OnePlus are doing right and copying/imitating it. This is indicative of the company's growth rate and the flagship is no doubt a huge success, despite the increased price tag.
The device sports a 6.28-inch FullHD+ display along with the latest Snapdragon 845 SoC.
OnePlus also credits its community for the huge success of the OnePlus 6. The company has taken a non-traditional approach to grow its business in countries like India, USA and Europe, through its community-first approach. Globally, OnePlus has over five million active OnePlus community members, with the OnePlus community forums averaging 10 million views per month, which is one of the largest and most engaged bases in the industry.
The company is giving out a cashback of Rs 2000 to buyers paying for the phone using Citibank Credit or Debit cards. There is also a referral programme on Amazon India that will allow customers to receive an extended warranty of three months by referring to a contact. They can distribute these to friends and if two or more customers purchase a OnePlus 6, the referrer will receive free OnePlus Bullets V2 earphones.
OnePlus users getting their devices serviced at the OnePlus Exclusive Service Centers can get 10 percent discount on spare parts and no service charge until June 26.