As The Hollywood Reporter points out, "Incredibles 2" is not only the biggest-ever debut for an animated film (dethroning previous champ "Finding Dory", which enjoyed a $135M opening weekend), Pixar's latest is also the biggest debut in movie history for movie not rated PG-13.
Incredibles 2 is rocking the box office. It grossed an estimated $71.5 million on Friday, and became the 47th film to earn an A+ CinemaScore. Back in 2004, it took the original film an entire weekend to earn that. Playing in 503 locations, the long-delayed film which boasts a 0 percent rating on Rotten Tomatoes, took in $1.7 million. "The combination of the Pixar brand and Disney's perfectly executed marketing and distribution strategy made the film an instant classic and a box office juggernaut".
The opening weekend of Incredibles 2, the 8th-biggest of all-time, can be attributed not only to the pent-up demand for another film about the Parr superhero family, but also the demand for animated films themselves. While Craig T. Nelson, Holly Hunter, Sarah Vowell and Samuel L Jackson reprise their voice-acting roles, Huck Milner, Bob Odenkirk, Catherine Keener and Jonathan Banks join the cast.
Disney has been notified of the situation and asked all theaters that are showing "Incredibles 2" to notify patrons of the scene in question. Brad Bird returned to write and direct the sequel.
So far the film brought in $231.5 million around the world.
Disney doesn't exactly need to break a sweat, however."Incredibles 2" scored the third biggest opening of 2018, meaning the three best debuts of 2018 all belong to the Magic Kingdom.
Lewis expanded on this concern in a blog post titled The Real Villain In Incredibles 2 - Strobe Lights (NO SPOILERS).