The app will contain Apple's library of original content and the option to, as with Amazon Prime, subscribe to media services like HBO and Starz.
For several months now (or maybe even longer), we've been reporting on many big-name stars and filmmakers jumping on board Apple for original TV shows and films. Read CNBC's report in full here.
Determined to become a TV titan alongside the likes of Netflix and YouTube, Apple is developing a new video service that will combine original content and existing third-party subscription services, according to reports by CNBC.
The dip in the install base of iOS 11 was also pointed out in the Mixpanel data reported last week that showed iOS 12 being present on 47.56 percent of active Apple devices, while iOS 11 was available on 45.58 percent of active devices. The company is reportedly reworking its TV app for its products that will introduce new content, as well as a new digital TV service.
The report pegs Apple's 2018 investments in original content at a total of "about $1 billion" United States dollars, and previous reports show the company looking to deliver a wide variety of family-friendly, PG content. After all, customers will have to buy an Apple device in order to get access to these shows, and that's what's providing all the cash to pay for these shows anyway.
Apple, which has been struggling to gain ground for its TV services, plans to debut the revamped app early next year. There'll also be paid subscriptions available to services like HBO, which seems a bit pointless except for not having to separately download the HBO app. The app is now available on Apple TV, iPhone, and iPad.
Thanks to CNBC, we now have our first details as to how we'll be able to access the Apple goodness.